BookBub: It Works

I heard about BookBub promotions through Michael R. Hick’s blog (via Goodreads), where he shared his (accidental) experience with BookBub. I did some research and it sounded like a really great service. I signed up for their emails to see what the service was like, and was impressed. Every day I received an email with [...]

Blog Tours: Realistic Expectations

Personally I have mixed feelings about blog tours, but this post, which basically asserts that all blog tours are a waste of time, really got on my nerves. What annoyed me — aside from the insults the author levels at the people who took the time to review his book — is that he launched [...]

Paying for Blog Tours

There seems to have been a lot of confusion surrounding this lately because a few bad apples were running businesses where they accepted money to post bogus five-star reviews of books and other products on retail websites. This disgraceful behaviour has some of the uninformed screaming about how the whole system of book reviewing and/or [...]

Book Fair Post-Mortem

This past weekend the Canadian Small Press Book Fair took place in Ottawa. I had the pleasure of going as a freelancer and blogger, and got to meet some wonderful people as well as spend time with my colleagues from the Ottawa Arts Review. I learned a lot at the book fair — what kind [...]

My KDP Select Experience

I have to admit, I feel sort of obligated to write about my experience with KDP Select. Every time I turn around, other authors in the program are either blogging about its success or failure, so I figured I had to take a turn. My experience: successful, but not what I thought it would be. [...]

Self-Publishing Series: Value of Paid Ads

Paid ads will only ever go so far to sell books. Those full-page ads in the New York Times that famous authors get? Tens of thousands of dollars a pop, and they do more to stroke the authors’ egos than they do to sell books. Word of mouth is your most valuable mode of advertising. [...]

Self-Publishing Series: Blog Tours

For self-published authors, the sources through which a book can get reviews and exposure are limited. Book bloggers are a good solution. Established bloggers will have strong followings and a lot of experience, and some (not all) are willing to accept self-published books for review.

Tour Cancellation

It’s a little over a week into Wake‘s virtual tour, and I’ve decided to cancel it. After laying out money to have the tour organized, several of the bloggers who signed up did not uphold their commitment to post a review or a guest blog. I wasn’t getting the full value of the service, so [...]

Wake is going on tour!

Starting tomorrow, Wake will be touring the blog circuit. Kicking us off is the lovely Andrea of The Book Nook. Thank you to Andrea for reviewing, to Theresa of BLB Blog Tours for organizing the tour, and all the bloggers that are participating. I’ll be posting links to reviews and guest posts throughout the month. [...]

Self-Publishing Series: The Ten Foot Test

When you or your designer have drafted a few sample covers, it’s time to take the Ten Foot Test to gage their marketability.